THE LONG TAIL. Why the Future of Business Is Selling Less of More

A book by CHRIS ANDERSON, ISBN


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The tracking of top-seller lists is a national obsession. Our culture is a massive popularity contest. We are consumed by hits—making them, choosing them, talking about them, and following their rise and fall. Every weekend is a box-office horse race, and every Thursday night is a Darwinian struggle to find the fittest TV show and let it live to see another week. A few hit songs play in heavy rotation on the radio dials, while entertainment executives in all these industries sweat as they search for the next big thing.

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THE LONG TAIL. Why the Future of Business Is Selling Less of More by CHRIS ANDERSON

282
Pages
2008
Published in
$ FREE
Average price
4.8
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This book has benefited from the help and collaboration of literally thousands of people, thanks to the relatively open process of having it start as a widely read article and continue in public as a blog of work in progress. The result is that there are many people to thank, both here and in the chapter notes at the end of the book. First, the person other than me who worked the hardest, my wife, Anne. No project like this could be done without a strong partner. Anne was all that and more. Her constant support and understanding made this possible, and the price was significant, from all the Sundays taking care of the kids while I worked at Starbucks to the lost evenings, absent vacations, nights out not taken, and other costs of an all-consuming project. But more than that, she was my sounding board, my first reader, my counsel, confidante, and an endless source of encourage- ment and advice. (Our young children—Daniel, Erin, Toby, and Isabel—also spent a year without seeing much of their father, and I thank them for rising to the occasion with sterling behavior and, one hopes, no permanent scars.)

THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
thegreenone Alex W. Prague

You can`t run busness without reading THE LONG TAIL. Why the Future of Business Is Selling Less of More by CHRIS ANDERSON. Nuff said.
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Jenny Putz Gupta Pasadena

Surely THE LONG TAIL. Why the Future of Business Is Selling Less of More is among the must-read books for every entrepreneur. Bravo CHRIS ANDERSON!
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Jack Putz California

I really enjoyed this book - CHRIS ANDERSON did an awesome job! Probably THE LONG TAIL. Why the Future of Business Is Selling Less of More is the best book I read last years
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Christine Dawkins Massachusetts

WOW. "THE LONG TAIL. Why the Future of Business Is Selling Less of More"" is a really good one on this topic. Honestly, haven`t read any other books from CHRIS ANDERSON, but he seems to be real genius!
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Michael Berlin

From the professional point of view there`s nothing new in THE LONG TAIL. Why the Future of Business Is Selling Less of More. But at the end of the day, CHRIS ANDERSON made it extremely engaging and motivating!
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Lawrence H. Summers New Orleans

Well, the "THE LONG TAIL. Why the Future of Business Is Selling Less of More"" PDF is not the easiest one to read, neither it`s a simplest one to understand. Although, it`s a MUST!
THE LONG TAIL. Why the Future of Business Is Selling Less of More reviews
Radj London

Got a kindle version of THE LONG TAIL. Why the Future of Business Is Selling Less of More. Well-readable and even thrilling - to the extent a business book can be so. Kudos to CHRIS ANDERSON!