HOW TO START YOUR OWN BUSINESS … AND MAKE IT WORK

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HOW TO START YOUR OWN BUSINESS ... AND MAKE IT WORK

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All businesses start as someone’s dream. This book has been written to help make your dream of starting your own business a reality. With more and more people starting their own businesses each year and with technological advances offering unprecedented access to information, talent, materials, and products, there has never been a better time to start your own business. At the same time, there has also never been more competition.

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224 pages, published in 2021
Chauney Dunford, Scarlett O’Hara, Alison Sturgeon

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Cheryl Rickman (consultant editor) is a Sunday Times bestselling author and ghostwriter of 19 business and self-help books—and a qualified Positive Psychology Practitioner. Her first book, The Small Business Start-Up Workbook was published in 2005. She has since started and sold her own businesses and now specializes in writing practical books to help people flourish. Philippa Anderson has a business degree and is a writer and communications consultant, who has advised multinationals, including 3M, Anglo American, and Coca-Cola. She has written a number of business books and was a contributor to DK’s The Business Book, How Business Works, and How Management Works. Alexandra Black graduated with a degree in business communications before moving to Tokyo to write for financial newspaper group Nikkei Inc. and investment bank J.P. Morgan. She has written widely on cultural and economic history and has contributed to many books on money, medicine, management, architecture, and design. Pippa Bourne is director of Bourne Performance, which helps organizations and individuals succeed. She is a Visiting Fellow at Cranfield University, where she supports the work of the Centre for Business Performance. Pippa has an MBA and is a business coach. She has many years’ experience of managing small businesses within universities and professional bodies