Innovation, even when practiced as a discipline, doesn’t guarantee you’ll get breakthroughs—at least not right away. You can’t schedule yourself to have a great big idea on Tuesday just because you need one, and then three more by the end of the week. Even with an innovation process, you’ll still need to keep up the search. It’s just that your process will ensure that you keep up the search quarter in and quarter out, through good times and bad, because that’s exactly why you need a process: without one, you are liable not to get around to it.
Honestly other books by Robert B. Tucker were a bit more helpful for me. But anyway, DRIVING GROWTH THROUGH INNOVATION is another great piece of content
Alex W. Prague
Surely DRIVING GROWTH THROUGH INNOVATION is among the must-read books for every entrepreneur. Bravo Robert B. Tucker!
Jenny Putz _2001TX
Got a kindle version of DRIVING GROWTH THROUGH INNOVATION - really amazing! Robert B. Tucker one love :)
Lawrence H. CoxHouston
WOW. "DRIVING GROWTH THROUGH INNOVATION"" is a really good one on this topic. Honestly, haven`t read any other books from Robert B. Tucker, but he seems to be real genius!
yourlawyer2020 LazcovitzPasadena
I think DRIVING GROWTH THROUGH INNOVATION is that popular for a reason - Robert B. Tucker did a really good job
Jack SmithLos Angeles
I bought DRIVING GROWTH THROUGH INNOVATION hardcover edition on Amazon - arrived today, 2026-02-12, so far Im completely satisfied with the book quality
thegreenone New Orleans
I really enjoyed this book - Robert B. Tucker did an awesome job! Probably DRIVING GROWTH THROUGH INNOVATION is the best book I read last years